![]() Fulfill any additional duties assigned by the Head of CRM.Collaborate with content creators to maintain the site, highlighting relevant events and games for easy player navigation.Ensure seamless customer journeys, with functional hyperlinks and zero errors.Implement A/B testing methodologies to accelerate learning and apply key insights.Measure campaign performance and provide feedback to the Head of CRM.Work closely with the Central team to meet deadlines and ensure smooth operations.Conduct thorough testing of campaigns before presenting them to customers.Utilize CRM systems and tools to ensure flawless delivery for all customer segments.Implement a reward strategy that maximizes customer retention and encourages return visits.Generate innovative concepts to enhance customer retention for the Casino product.Serve as the creative counterpart for the CRM team, ensuring that promotions are relevant, engaging, and align with business objectives.Collaborate with the CRM operations team to create effective campaign briefs. ![]() ![]()
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